How can we win over Gen Z?
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•
Buzzbrothers•independent swiss creative agency•

Lion Cereals

Facing increasing competition for Gen Z attention, Lion Cereals aimed to reinforce its cultural relevance and drive deeper engagement, ultimately positioning itself as an iconic brand that inspires this generation to live life out loud.
LATEST CAMPAIGN
Communication
Social Media
Innovative new gaming campaign targeting Gen Z, achieving outstanding results
Live streams with 3 macro streamers: 1.2M minutes watched, 556K views, 411K reach, 3,779 positive reactions during live sessions
Display campaign: 16.9M impressions, 46% reach, 94% completion rate
OLV & Social campaign: 86.1M impressions, 91% visibility
